Copywriting training 2021- best copywriting courses and books

Zaima Butt
5 min readSep 28, 2021

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A Copy can make you millions! Yes, I am absolutely confident while writing this.

If you are in the marketing field, you must have been aware of the number 1 skill needed for entrepreneurship and online success. The act of writing words for promoting a product or service, known as copywriting, is a crucial skill for the success of any business.

Best Copywriting training

If you are seeking the best copywriting training, we’ll guide you throughout this article. Whether you are searching for the best courses for copywriting or you prefer reading ebooks on the subject, we are here to help you decide the best course of action.

Jim Edwards, a prolific entrepreneur and ebook writer, summarizes the importance of copywriting well. According to him: “A good copywriting promises a lifestyle of freedom. While bad copywriting leads to poor business and struggling life”.

You must be wondering how a simple skill like writing words onto paper can make you a million? I love answering these questions to people curious about starting their career in copywriting.

What is direct-response copywriting

AWAI copywriting course review

Remember the last time you took any action online?

Do you remember the last time, seeing an ad in a newspaper or TV and picking your phone up for texting or calling a helpline number? Have you purchased anything from Amazon after you read that email in your mail account? Do you remember the last time you ordered food using a discount voucher? Or maybe you can recall a similar transaction in the past.

What triggered you to start the action of doing text or call or an email? Or, like a Facebook or joining a Facebook group? You read an ad that probably led to a thoughtfully planned sequence of action. even if you were aware of it or not, that was a kind of sales copy which enticed you to take a specific action (subscribe, call, buy, etc.)

Growing demand for copywriters

With thousands of businesses going online after the corona pandemic, hundreds and thousands of new jobs have emerged. Fortunately, the demand is higher than the properly trained copywriters. A copywriter is as important to a business as a spine to a body. Without a wordsmith, your online business is just a lump of meat with no proper skeleton to hold onto.

Best courses for copywriting

Listed below are the best courses for copywriting in the world. These courses are taught by the industry experts who earned millions of dollars by using the art of copywriting.

6-figure accelerated copywriting training by AWAI

If you want to jumpstart a career in copywriting and are not sure in which niche to specialize in, you should go for this course. It contains a 500+ page book that walks you through the all-important elements of copywriting. To become a skilled writer, one needs to be a skilled reader. AWAI is the top training provider when it comes to the copywriting niche. They have been in the business for more than 2 decades and have trained thousands of aspiring copywriters through their platform. A few of the top copywriting instructors include Nick Usborne, Steve Slaunwhite, Pam Foster, etc.

This copywriting program includes:

A manual consisting of 41 chapters explaining the copywriting fundamentals

Hall of Fame” swipe file which consists of historical sales letters and the reasons for their success

Training to help you write your 1st sales letter with a chance to win a contract with AWAI worth $10,000

A report “How to quickly change careers” guides you about transitioning from one career to another

Copywriting course by Lurn.Inc

Lurn is the transformational home for entrepreneurs. Its founder Anik Singal is truly committed to his mission of empowering entrepreneurs globally. Famous multi-millionaires and best-selling authors like Robert Kiyosaki, Les Brown, Fred Lam, and Adrian Morrison have shared their opinion in favor of the Lurn’s copywriting training.

Anik Singal offers his remarkable course on copywriting at the Copywriting Academy.

You get valuable bonuses and resources after joining Copywriting Academy.

Training and time-tested step by step system

Access to the community of marketing specialists

Industry recognized certificate on completion of the course

Bonuses include:

Anik’s $15 million action pages

Email mastery course

Webinar Jedi

Copywriting Hall of Fame

Copy masters alliance

Exact model

Copywriting by Dan Lok

Dan Lok is a serial entrepreneur and best-selling author. He has a strong brand as a business coach and he excels in copywriting especially. He has The Danlok show and Danflix to his credit. The Danlok show is the podcast in which he interviews the inspiring CEOs and founders of the world. While in Danflix, he gives lectures every week. He has a full-fledged online store where he sells different products like mugs, t-shirts, ebooks, and courses in the sales, marketing, and copywriting niche.

Dan Lok has 3.5 million subscribers on his Youtube channel and 2.0 million followers on Facebook.

Dan Lok has three collections in copywriting:

Copywriting secrets worth $49

Copywriting Mentor series worth $297

Dan Lok Copywriting collection worth $497

If you want to learn copywriting from a copywriting legend, you should give a try to the Dan Lok products. For a more affordable option, I suggest checking out Tai Lopez’s Copywriting workshop.

Copywriting workshop by Tai Lopez

Tai Lopez is a famous serial entrepreneur and public speaker. He has performed on the stage on various occasions. He has various companies to his name such as MentorBox, The Book People, and many more. Tai sells his own courses on various topics like Social Media Marketing, Copywriting, eCommerce, and marketing.

In his Copywriting workshop which costs 97$, Tai Lopez teaches how to

  • Write better copy for landing pages and social media
  • How to understand customers
  • How to tell your story
  • How to write effective sales pitches
  • Cognitive bias in copywriting
  • Copywriting tips for influencers

And bonus lectures on persuasion, marketing, and sales

Tai Lopez is an eloquent communicator, serial entrepreneur, and public speaker. Learning copywriting tips from him could be a rewarding experience and a game-changer for your writing career.

7-figure copywriting course by Sean Vosler

The 7-figure copywriting guide is a book by Sean Vosler, which consists of 400+ pages. On buying it, you get access to the bonus training and community forum. Apart from that, you get dozens of templates and worksheets which you can use during your training.

Some of Sean’s clients are famous entrepreneurs and multi-millionaires like Tai Lopez, Adrian Morrison, Anthony Morrison.

Conclusion

If you are serious to take your copywriting career to the next level and become a six-figure copywriter, you should definitely invest in the trainings we talked about in this post.

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Zaima Butt
Zaima Butt

Written by Zaima Butt

Digital Marketing Strategist and Consultant | I Strategize & Implement! 🕵️📈 B2C & B2B SaaS | $10,000+ Revenue | 20+ Certificates | Avid Book Reader

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